Q&A: Astrid & Miyu founder Connie Nam on how experiential retail has fuelled the jewellery brand’s success

Connie Nam Astrid & Miyu

As Astrid & Miyu ramps up its expansion plans and the key gifting season looms, founder and chief executive Connie Nam sits down with Retail Week to discuss the jewellery retailer’s journey and why the in-store experience has been vital to its success

Retail Week revealed last week that jewellery retailer Astrid & Miyu is ramping up its international expansion with the opening of its first store in mainland Europe in Amsterdam.

 

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