The boys are back in town: Why John Lewis, M&S and Asos are betting big on menswear

John Lewis x LABRUM London Campaign Image  - teaser image

Menswear is going through somewhat of a revival as of late, with the category finally getting some much-needed attention

John Lewis, M&S and Asos have all launched their own premium menswear lines and bolstered their third-party proposition in recent weeks as they look to revamp their existing offer.

 

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