Disney x Selfridges: behind the partnership bringing a theme park experience to retail

Shauna McCarthy

Disney Consumer Products vice president of marketing and communications Shauna McCarthy speaks to Retail Week about its “once-in-a-lifetime” partnership with Selfridges over the festive season. 

Disney Consumer Products vice president of marketing and communications Shauna McCarthy speaks to Retail Week about its “once-in-a-lifetime” partnership with Selfridges over the festive season. 

 

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