All AI articles
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InterviewQ&A: Similarweb VP of global research solutions on SEO vs GEO and retailer websites in the age of AI
As usage of large language models (LLMs), such as ChatGPT, has grown, retailers have increasingly been looking at how they can appear more prominently when users make retail queries. Industry analysts have created the term âGenerative Engine Optimisationâ (GEO). This is an evolution of Search Engine Optimisation (SEO), the science of performing well on Google and other search tools.
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AnalysisStore staff call for action on pay and working conditions to avoid summer burnout
ExclusiveâŻinterviewsâŻwith 500 UK frontline workers reveal the factors that incentivise productivity during peak summer trading, at a time when teams are short-staffed and operationally stretched.
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Chart of the WeekCharts of the Week: Tracking AI investment by retailers
We have just launched the Retail Week AI Investment tracker, a recap of all the stories Retail Week has published on retailersâ AI initiatives over the past few years
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DataThe Retail Week AI Investment Tracker â how retailers are actually using AI
AI is one of retailâs fastest-moving investment areas. The AI Investment Tracker brings those investments together in one place, so subscribers can quickly see where the technology is being deployed.
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NewsGoogle appoints ex-THG chief marketing officer for retail director role
Google has appointed a former THG Beauty chief marketing officer as its new director of retail for the UK and Ireland.
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AnalysisAI agents and assistants: Which retailers are using them for customers and colleagues?
AI is being utilised across all functions in retail, including for marketing, forecasting, commerce, and supply chain.
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NewsWilko.com teams up with Google Cloud for AI and digital transformation
Wilko.com has collaborated with Google Cloud to support and accelerate the next phase of its AI transformation.
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NewsIceland enters AI partnership to transform inventory and replenishment
Supermarket chain Iceland has entered an AI partnership to transform its inventory and replenishment operations.
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NewsFrasers launches AI shopping assistant
Frasers Group has introduced an AI shopping assistant across its premium fashion and lifestyle brand Frasersâ website.
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InterviewQ&A: Virtualstock chief growth officer on staying digitally competitive
Speaking to Retail Week, Virtualstock chief growth officer Ed Bradley explored the ways retailers can grow their business effectively, including dropshipping and getting to grips with AI, and warned of the danger of falling behind if they canât meet their customersâ needs
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NewsTesco launches âlarge scaleâ trial of new meal planning AI assistant
Supermarket giant Tesco has launched a âlarge scaleâ trial of a new AI assistant, designed to âlighten the load for customersâ when it comes to meal planning.
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FeatureMarketing: How AI has transformed advertising and brand storytelling
AIâs role in retail has long been a hidden one; tucked away in supply chains, quietly optimising operations. Now, itâs moving to the front of house, reshaping how retailers attract and keep customers.
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NewsAllSaints rolls out AI tool across buying and merchandising teams
AllSaints has introduced a new AI tool to modernise its buying and merchandising operations.
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NewsInvestment in AI will pay off in two years, say European retailers
The new study by Retail Economics and Voyado also claims that ÂŁ3.7bn of UK spending in retail marketing and ecommerce will be in areas exposed to AI-driven disruption by 2030
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OpinionâAI may not be threatening jobs right now. But in future..?â
As Marks & Spencer unveiled a new AI initiative and Next detailed how it is using the technology, AI is clearly creating both opportunity and value â as well as acknowledgement of a challenge, for those looking to join the workforce, George MacDonald reflects
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NewsGoogle hopeful for uptick in virtual try-on users as it promises more investment
Google is expecting more users to test out its virtual try-on tool in the coming weeks, as it teases more innovation and features in the future.
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NewsSephora pilots US app in ChatGPT
Sephora is piloting its app in ChatGPT for US customers in a bid to bring a new AI-enhanced shopping experience.
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NewsMarks & Spencer switches on AI tools for all store managers
Marks & Spencer is enabling thousands of frontline staff to use generative and Agentic AI tools to support everyday tasks.
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NewsChatGPT rolls back instant checkout and launches visual shopping upgrades
OpenAi has rolled out a major upgrade to the shopping experience in ChatGPT, including a more visual way for users to find and compare products.
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Opinionâ1990s reloaded â why retailers need to respond to the AI revolutionâ
The â90s fundamentally changed consumer behaviour, and the same is happening again. Retailers have an opportunity to learn from the disruption of the last few decades, believes Deloitteâs Oliver Vernon-Harcourt



















